For advertising teams
Use data to maximize paid media revenue and ROAS
Orchestrate and activate identity-enhanced campaigns at lightning speed, all backed by closed-loop measurement to ensure every dollar is allocated wisely.
Activation
Activate audiences & conversions across 40+ media channels
Stop waiting on technical teams and slow software to launch targeted campaigns. Sync live audiences and conversion events across your media ecosystem instantly, with the click of a button.
Onboard audiences everywhere, instantly
Get audiences directly from your data source to every major walled garden, DSP, and clean room in minutes. Build your audience, select your destination, and go.
Send conversion events without engineering
Easily deploy Conversion API (CAPI) events without engineering. Unlock value-based optimization and smart bidding with calculated conversion values.
Launch campaigns in hours, not days
No more waiting days or weeks for legacy providers to onboard your data. Sync audiences, set up conversions, and launch campaigns in the same day with lightning-fast data activation.
“Now, with Hightouch, we can unlock fresh new campaign ideas in just a few clicks.”
Kishan Antala
Senior Product Manager at Morning Brew
Orchestration
Orchestrate always-on campaigns in a few clicks
Hightouch provides sophisticated no-code tools for targeting, suppression, and conversion optimization so that you can focus less on advertising operations, and more on launching the next great campaign.
Explore Customer Studio
Expand LTV with win-back, cross-sell, and upsell
Maximize your customer lifetime value by winning back churned customers, cross-selling new products, and upselling your best customers to your premium offerings.
Reduce wasted spend with dynamic suppression lists
Spend every dollar on impressions that matter and fewer dollars on impressions that don’t by excluding customers and bad-fit leads from seeing your ads.
Improve ROAS with better conversion signals
Send Conversion API events with rich customer data and conversion values so that the ad platforms can optimize targeting, budgets, and bids to maximize revenue and minimize cost.
Cookieless Identity Solution
Reach and convert more customers in a cookieless world
Engage more customers across more screens with a cookieless identity graph that maximizes audience reach, enhances conversion quality, and improves campaign performance.
Increase audience reach and revenue lift
Improve audience sizes by enhancing your audiences with our identity graph. Convert more with higher reach and waste less with better suppression.
Maximize conversion performance
Conversion signals are the real-time fuel for the ad platforms’ AI systems. Better signals improve budget allocation, bids, and targeting resulting in higher ROAS.
Reach anonymous users, business users, and more
Connect anonymous visits to known profiles, match business and personal identities, and expand your reach into entire households.
“It's like pushing the easy button for improving ad performance.”
Adam Ribaudo
VP of Data Activation at Velir
Campaign Intelligence
Measure everything in one place
Bring all of your campaign data and business metrics into one place (your data warehouse) for easy and accurate omni-channel measurement. Use our suite of self-service tools to analyze campaign performance, measure incremental lift, and understand ROI.
Explore Campaign Intelligence
Self-serve analytics that breaks down silos
Compare attribution models, analyze funnels, and explore journeys. Ask any question your data can answer in plain English with Hightouch Copilot AI.
Measure incremental lift across every channel
Measure the true impact of every new channel and campaign. Factor in non-media channels like email to make the best investments for everyone.
Collaborate on insights in a privacy-safe environment
Sync your data to supported clean room destinations to better understand reach & frequency, analyze audience overlap, link ad exposures to purchases, and more.
Privacy & compliance by default
Hightouch doesn’t store your data. Instead we simply read from your data warehouse where it stays safe and sound.
Easily honor opt-outs & data sharing preferences
With a few filters and field mappings, you can honor data sharing and privacy preferences from your source of truth in the warehouse, ensuring full and accurate compliance.
Comply with data residency laws
Maintain compliance with GDPR and other data residency regulations by ensuring data storage, processing, and logging are done in the appropriate region.
No third-party data storage required
You never have to store regulated third-party data in your infrastructure, and Hightouch never has to store your first-party data on our premises.
Connect to 200+ tools
Send any data to any tool. Skip building and maintaining pipelines, uploading CSVs, and having data silos across marketing, sales, customer success, finance, and analytics.
