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OverviewCreate a sourceCreate a modelCreate a destinationCreate a sync


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Rudderstack allows you to easily build customer data pipelines that connect your whole stack, then make them smarter by ingesting and activating enriched data from your warehouse.


To find the write key for your Rudderstack destination in Hightouch:
  1. Create a new HTTP API source in Rudderstack
  2. Navigate to Source Settings > API Keys and copy the "Write Key"

Syncing Rudderstack Events

Event Types

There are two types of events that can be sent to the Rudderstack destination:
  • Track (Generic): Sends events of different names when a record is added, changed, or removed in the query results
  • Identify: Sends an identify event with related properties of the user

User / Anonymous IDs

It is required to send either the user or anonymous ID to Rudderstack in order to identify the user associated with the event.

Field Mapping

You can sync columns from your source into properties of the user (identify) or properties of the event (track).

Sending Initial Results (Track Only)

For the two "Track" event types, Hightouch allows you to choose whether to:
  • Send the initial set of results as track events
  • Or, only send the changes between the results in the subsequent syncs as track events
Checking the "Send events for initial result set" checkbox will result in a large amount of events being sent in the first sync.Hightouch will always send the initial set of results as identify calls when in the "Identify" event type.

Event Names and Timestamps (Generic Track Only)

For the generic track mode, there are further settings that are needed to determine which event name Hightouch will send to Rudderstack for each added, changed, and removed record.In this example, Hightouch will send Rudderstack:
  • A user signed up event when a record is added to the query results
  • A user changed subscription event when a record is changed in the query results
  • A user deleted account event when a record is removed in the query results
Hightouch allows you to send a timestamp that the event occurred for generic track events. This is useful for backfilling historical events.Higthouch also allows you to send a message ID for each record in order to ensure that the event is deduplicated within Rudderstack in the case that the same event erroneously gets sent twice.